David Franson
December 16, 2011

Remembering to “Re-Member”

D. Franson

It dawned on me recently that it’s been a long time since the Wichita Aero Club made a concerted effort to get our existing members to renew their annual memberships and even longer since we mounted a campaign to add new members.  This recollection on my part was, in large part, prompted by a quarterly financial statement that showed the Club’s actual membership revenues falling woefully short of projections. With a structure that requests members pay annual dues, we became so pre-occupied with other aspects of the Club’s business like recruiting speakers,  hosting luncheons and a golf tournament, selecting a WAC Trophy recipient and putting together a gala to honor him or her that we forgot something pretty basic… remembering to renew our relationship with members!